He-Man & She-Ra Fan Site
Written by AJ
Fans have been wondering since the rumors began about a possible 1:12 scale (possibly 6 inch) “Chronicles” action figure line… …what would the future hold for the 7 Inch “Masterverse” … Continue reading “HE-MANIA.COM receives update from Mattel on MASTERVERSE Action Figure Line: Some in Pipeline for 2026 – More “Vintage Collection” Figures in 2027 not ruled out”
Written by AJ
The Toy Fair, held at the Jacob K. Javis Center in New York City, is a major North American toy industry event that showcases new toys and creates business opportunities for … Continue reading “Mattel will have a large presence at TOY FAIR 2026 – New “Masters of the Universe” Movie toy lines expected to be showcased!”
Written by AJ
In early 2023, after suffering nearly $47 million in losses, Funko reportedly dumped more than 30 million of Funko Pop! collectible inventory (product that was worth less than it cost … Continue reading “FALLING FUNKO? Mondo parent company reportedly forecasts a need for additional cash or loan relief to avoid being in default.”
Written by AJ
Mattel reported their Third Quarter 2025 Financial Results this week and the numbers were not as good as they hoped. Mattel revealed their overall Net Sales of $1,736 million was … Continue reading “Mattel reports Action Figure Sales are up due to (in part) the “Masters of the Universe”Brand”
Written by AJ
It is not looking very promising over at Funko. Funko, the parent company that acquired Mondo back in 2022 (the company responsible for “Masters of the Universe” 1:6 scale figures … Continue reading “Mondo parent company FUNKO faces 80% Stock Drop, 20% Workforce Layoffs and a Securities Fraud Investigation”
Written by AJ
Mattel is teaming up with OpenAI. It was just a year ago when we reported that Mattel teamed up with Adobe’s Artificial Intelligence “Firefly” software to help create & design … Continue reading “First Packaging, now Toys: Mattel teams up with OpenAI to create & enhance new products”
Written by AJ
One of the goals of the current U.S. administration is to drive back manufacturing to the United States with the use of import taxes known as tariffs. However, when it … Continue reading “As prices go up, Mattel CEO Ynon Kreiz says he does NOT foresee Toy Manufacturing coming to the United States.”
Written by AJ
Mattel, one of the biggest toy companies in the world (second only to Hasbro) has a clear path forward to dealing with tumultuous times: Make less, license more. Laid out … Continue reading “Make Less, License More: Mattel on a path to shrink Manufacturing and make more Movies.”
Written by AJ
Spelling and grammatical errors on packaging is nothing new in the toy industry, nor new to Masters of the Universe fans. Masterverse collectors specifically grew very accustomed to all kinds … Continue reading “Mattel Packaging Errors finally catches up with them in a costly way, as consumers are directed to an adult website”
Written by AJ
There is a possibility there may be fewer Masters of the Universe action figures to gift wrap this year. Yes, toy consumers in the U.S. could face product shortages and … Continue reading “HOLIDAY BLUES AHEAD? The Toy Association is concerned about a looming October 1st Dockworker Strike leading to Empty Shelves and Higher Prices”
Written by AJ
Our 26th Episode of the Official Podcast for ForEternia.com has hit the airwaves! In tonight’s show, AJ remarks how it is the first time in history Adults purchased more toys … Continue reading “FOR ETERNIA LATE NIGHT! Adults make Toy History, the Top-5 Most Valuable Masterverse Figures & More!”
Written by AJ
Look out preschoolers! For the first time ever, the toy market geared for adults has accounted for more toy sales than any other age group. With the latest data compiled … Continue reading “For the first time ever, Adults purchased more toys for themselves than for any other age group”
