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2027 will be an interesting new year for the "Masters of the Universe" brand. With the new feature film not performing up to expectations, for the first time in years the franchise's march towards the future feels unclear... and without direction. And perhaps the future of He-Man action figures reflects that lack of clarity as well, as Mattel’s latest waves of their current three action figure lines are now up for pre-order at fan channel retailers. With the Origins (Vintage) line complete, Mattel seems to be starting the vintage line over again, refreshing main characters in new packaging, hoping to lure…
We have the Power!
What the hell are we doing!? I'm just so confused with how this all turned out. First it was like the next golden age; bigger than ever. And now it's like completely fallen off. It's like the Doctor Who Disney thing all over again.






