Sweat Today. Rule Tomorrow.

Mattel has announced a brand new “Masters of the Universe” Movie Chronicles Gym Bro Skeletor Action Figure as a SDCC and Mattel Creations Exclusive!

Launching July 23, 2026 at 9:00 am PT on the Mattel Creations website, here are all the details;

Masters of the Universe Gym Bro Skeletor Action Figure – $50.00 US

“Do you even lift, He-Man?”

We can just imagine Gym Bro Skeletor taunting the otherwise unassuming Adam Glenn in the weight room, as the Evil Lord of Destruction is ready to crush his enemies in an unexpected new way.

This figure, based on a look straight from a mind-meld attack sequence in the 2026 Masters of the Universe movie, is highly articulated to let you recreate your favorite musclebound poses, a few of which you’ll see on parts of the window-box packaging.

Masters of the Universe® Gym Bro Skeletor® Action Figure

6-inch scale with 32 points of articulation

Created in celebration of the feature film, just in time for SDCC

Skeletor enters He-Man’s mind, menacing our hero in an unexpected way

Comes with two dumbbells with real metal accents and one barbell

Also includes one custom gym towel and interchangeable hands

Window-box packaging lets you display him in multiple poses inside the box